George Orwell’s classic book “1984,” about a dystopian future where critical thought is suppressed under a totalitarian regime, has seen a surge in sales this month, rising to the top of the Amazon best-seller list in the United States and leading its publisher to have tens of thousands of new copies printed.
Craig Burke, the publicity director at Penguin USA, said that the publisher had ordered 75,000 new copies of the book this week and that it was considering another reprint.
He said demand began to lift on Sunday, shortly after the interview Kellyanne Conway, an adviser to Donald J. Trump, gave on “Meet the Press.”
In defending a false claim by the White House press secretary, Sean Spicer, that Mr. Trump had attracted the “largest audience ever to witness an inauguration,” Ms. Conway used a turn of phrase that struck some observers as similar to the dystopian world of “1984.”
When asked on NBC’s “Meet the Press” why Mr. Spicer had said something that was provably false, Ms. Conway replied airily, “Don’t be so dramatic.”
Mr. Spicer, she said, “gave alternative facts.”
In the novel, the term “newspeak” refers to language in which independent thought, or “unorthodox” political ideas, have been eliminated. “Doublethink” is defined as “reality control.”
On social media and elsewhere on Sunday, the book’s readers made a connection between Ms. Conway’s comments and Orwell’s language, and the attention on the book “kind of took a life of its own,” Mr. Burke said.
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