The site, mostly in English, is a mix of political and human interest stories so far, and will focus on "culturally relevant content built around the interests of Hispanic online users."

The homepage on its launch day features a lead story about the Chilean miners and their families, as well as a health story about the 'J. Lo shape'. There's also a report on the negative reaction among Latinos to a new David Vitter ad, and a story called "La-Tea-Nos" (draw your own conclusions there).